Could your library’s signage do with a makeover? This session will look critically at many type of library signs and review positive and negative aspects of library signage. We will also address how to conduct a signage audit and the importance of library branding. Attendees with learn practical approaches and inexpensive and free ways to improve the library’s image and to develop library brand recognition. Also addressed will be issues of customer service and how not to use signage to solve library problems.
Date Recorded: 3/21/19
Format: Archived YouTube Video
Presenter: Dr. Curtis R. Rogers / Communications Director of the South Carolina State Library
Resources from webinar:
- Media Communications Guidelines
- Shared documents from Dr. Rogers
- Step Up Your Library Signage presentation